We provide training to global corporations in live classroom-based formats, through webinars and also through our cultural awareness digital learning hub, Global Business Compass. Societies that feel more comfortable with uncertainty and ambiguity maintain a more relaxed attitude in which practice counts more than principles. People in masculine countries “live in order to work.” Managers are expected to be decisive, and the emphasis is on equity, competition and performance. Societies with a more pragmatic or long-term approach encourage thrift and efforts in modern education as a way to prepare for the future. Finally, the Swiss are very proud of their country’s symbols and try to use them whenever they can. The Hofstede model for national culture offers a comprehensive study of how values in the workplace are influenced by culture. Both Switzerland and the Nordic countries indicate a tendency towards indulgence, meaning that people generally exhibit the willingness to realise their impulses and desires with regard to enjoying life and having fun. Osland, J, and Bird, A 2000, Beyond sophisticated stereotyping: cultural sensemaking in organizations. Hence, having a homogenous region will promote cross-cultural communication and enhance the Swiss identity. The type of coded language used by the Japanese or the British can be misconstrued in Switzerland as prevarication or even deviousness. 30 Nov. 2015. Societies that feel uncomfortable with uncertainty and ambiguity maintain rigid codes of belief and behaviour, and be intolerant of unorthodox behaviour and ideas. Switzerland is a federation of twenty-six states called cantons (six are considered half cantons). Although Swiss professionals are task-oriented and relatively direct in their communication, decision-making is generally a slow process, involving thorough discussion and reflection. Web.
Brodbeck, FC, and Frese, M 2000, Cultural Variation of Leadership. Management is the management of individuals.

37, no.1, pp. Facial Expressions play…

According to Murata Swiss-French depicts a harsh and aggressive attitude when communicating among themselves and foreigners (1994). In fact, they believe that being late is a form of disrespect. Similarly, Osland and Bird (2000) alleges the Forn, which is a gusty, warm breeze that blows from the Alps and creates an immediate temperature alteration, is linked with these traditions.

Many people have preconceived ideas about Switzerland which may include some or all of the following: snow, mountains, skiing, cheese, chocolate, banks, watches, cuckoo clocks, and cows. Unlike their Italian neighbors, the Swiss actually try to talk without gestures and minimize any type of physical contact. When it comes to time, the Swiss are very punctual. “Nonverbal Communication in Switzerland.” Switzerland Is Yours.

How a society handles inequalities among people. While the French part shows a strong preference for avoiding uncertainty, this preference is less pronounced in the German part. April 5, 2019. https://ivypanda.com/essays/cross-cultural-communication-between-the-french-and-german-communities-in-switzerland/. Many Swiss- German corporations perceive it is favorable for them to have head offices in Zurich than in Geneva. 30 Nov. 2015. A Contextual Approach. High level leaders in Swiss companies tend to deal directly with employees and value input from lower-ranked staff. Jehn noted the Swiss-Germans had differing characteristics compared to Swiss-French (1999).


Centralisation is popular, subordinates expect to be told what to do, and the ideal boss is a benevolent autocrat.

The Hofstede model for national culture offers a comprehensive study of how values in the workplace are influenced by culture. An effective manager is supportive to his/her people, and decision making is achieved through involvement. If a person disagrees or is bored, he or she will cross their arms as a sign of closure. Most people can at least read Swiss German, so if there … Nonverbal communication is used in many ways in Switzerland and takes form through facial expressions, body movement, the use of time, and symbols. Cultural Clues & Communication Guidelines for SWITZERLAND, 5 Keys to successful cross-cultural communication, circles of excellence for corporate education. Create a free website or blog at WordPress.com. Similar to the U.S., the people of Switzerland believe that time equals money, and money is important. Avoid asking personal questions, or discussing family, unless they bring it up at some point in your relationship. Most of the Swiss languages apart from the Ramonsh are embraced by Germans and French cantons.

While it remains rather general and does not capture potential industry differences, it can be a useful starting point for anyone who would like to get a better understanding of how national culture impacts workplace values and behaviours in these countries. When entering or leaving a meeting, it is traditional to shake hands and make eye contact with each person in attendance, beginning with the most senior in age or rank. For instance; the Germans lack patience, are stringent than Swiss-French. Swiss businesses operate with a clear leadership structure.


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